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In Your Business Sweet Spot

What You Need to Know About The Summer Slow Down

What You Need to Know About The Summer Slow Down

This is the time of year many experience the Summer Slowdown. Some peeps think “my community is off on vacation… nothing I can do but wait for Fall. Might as well kick back and take a break!” While I’m a huge fan of vacations, I’m also a huge fan of embracing...

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Why ‘Be Everywhere’ Is Bad Marketing Advice

Why ‘Be Everywhere’ Is Bad Marketing Advice

We hear that we should be everywhere. We should be on Facebook, Twitter, Instagram, and Pinterest. We should be Periscoping and Blabbing… oh now we should be on Facebook Live! We stress over blogging every week… no let’s make that a vlog… what if we...

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A Behind The Scenes Tour of My Blogging Strategy

A Behind The Scenes Tour of My Blogging Strategy

For many years, I had a love/hate relationship with blogging.
A little background – I started my first blog around age 19 or 20 as a naive college student looking for an outlet to document my life and share what I was currently into.

This was before Facebook literally became the huge social media platform it is today, allowing you to share what’s going on in your world with the world.

{Which means in the blogging world, I’m ancient. Pre-Facebook! OMG}

That first blog eventually evolved into a more grown-up version, where I was still sharing personal stories and insights about my life as a mom and entrepreneur.

When I decided to launch my first business, The Yogipreneur in 2008, I realized blogging for business is WAY different than blogging just for fun!

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